University Of Alabama’s ‘Legends’ Named Top Ad Campaign In International Competition

Alabama News Center | June 23, 2019 @ 5:00 am

By University of Alabama

The University of Alabama won three honors in the 2019 Circle of Excellence awards sponsored by the Council for Advancement and Support of Education, including the top honor worldwide for advertising campaigns in higher education.

“Where Legends Are Made,” the University of Alabama’s brand positioning strategy, took the top prize, a grand gold for integrated branding in the Marketing: Advertising Campaign category, and a silver award for its print advertising, which highlights UA alumni who are legends in their fields.

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